Awards Season

October 7, 2010

Awards. Pesky things in this industry. It’s that time of year. Enough to cause some strange behaviour. And rashes. Or so I’m told.

You never seem to win them when you think you deserve them. You persuade the people you work with that they don’t matter. They sometimes go to the place you’ve just visited and thought quite the worst pub in the world. But when you are on the receiving end of them, the whole system suddenly seems the most just and appropriate in the world.

In sum, the awards season in this industry is a good time to observe the human condition. Envy, schadenfreude, ecstasy, anger, disappointment, frustration. Rarely humility, except the most forced kind.

The Griffin and Gurnard’s Head both won awards this morning. Dining Pubs of the Year in Wales and Cornwall respectively according to the Good Pub Guide 2011. These are awards worth having from a guide with integrity. We know from experience that it will throw out any establishments it thinks not worthy. So this is an achievement for our teams to be proud of. And for us to shout about a bit as the opportunity does not come along very often.

But should we be misguided enough to think that this makes us perfect? Definitely not. Going in the right direction: probably. An award is the perfect excuse to look again at what you do and think about how you improve it. Resting on those laurels is not an option. Communicating this message to a team is not easy. It can occasionally seem unfair. But it is so important.

Anyway, must start preparing that acceptance speech…..


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